Design conversational customer journeys with the WhatsApp Business Platform

Offer secure interactions, always-on customer support and create unique journeys across industries on the world’s most popular chat app.

Example of how to use WhatsApp Business

2,000 brands worldwide trust WhatsApp powered by Infobip

Enhance your WhatsApp business messages on a reliable platform

Create meaningful interactions on WhatsApp with user-friendly automation capabilities and provide customers with always-on support.


of chatbot and customer service interactions on our platform happen on WhatsApp.

Source: Infobip Messaging Trends Report


increase in channel usage for B2C interactions
in one year on our platform.

Source: Infobip Messaging Trends Report

2.44 billion

users are active on WhatsApp.

Source: Statista

Implement any use case on a single channel 

Conversational marketing, sales or support use cases can be designed and deployed throughout the entire customer journey on WhatsApp over a unified platform.  

Enhance your communication strategy with WhatsApp features

WhatsApp features will help you develop creative and unique interactions for customers, improving your overall communication strategy.

Easily build any use case with our drag-and-drop interface  

Simply create workflows and customer journeys with no coding required and start offering convenient and relevant communication with customers.  

  • Automate responses to common queries 
  • Build campaign flows 
  • Trigger messages based on events and behaviors 
  • Use customer data to build relevant message flows 

Integrate WhatsApp Business Platform API in an instant

Start unlocking opportunities to scale communications and grow engagement with a flexible API supported by developers.

  • Access detailed API documentation
  • Get 24/7 integration support
  • Create custom message templates

Craft your communication strategy with multiple integration options

Easily implement the WhatsApp Business Platform into your existing tech stack and add on new integrations to build your B2C communication strategy.

Discover how businesses benefit from Infobip and WhatsApp

Conversational Marketing
Conversational commerce
Conversational support

Benefit from expert guidance with tailored CX consultancy 

From initial planning to deployment, you can depend on our expert guidance at every step of your digital transformation with WhatsApp.

CX services

Partner with the omnichannel communication industry leader

Digitally transform your business with Infobip expertise and support.

Easy onboarding and migration

Set up a new verified business account on WhatsApp or migrate an existing one quickly.

24/7 support in over 14 languages

Your problems won’t be lost in translation with our always-on support available in multiple languages.

Security comes first

All your data is encrypted and secured before being sent to the WhatsApp Business Platform.

Ready to send your first message on WhatsApp?

Get started in no time,
with no obligations.